Your Brand Essence: Strategies for Standing Out and Consistently Reaching Your Target Audience
Join me as I take you through some exercises to identify your primary energy element and use it to communicate your essence. We will talk about your unique way of being in the world and how to leverage it to attract your ideal clients. And finally, we will talk about a checklist of decisions you can make so your business brand is consistently communicated in the marketplace.
- Define the key components of a highly recognizable brand.
- Identify your primary energy element and learn how you can use it to speak to your ideal clients.
- Discuss strategies for standing out and consistently speaking to your target audience.
This course is available as a CEU offering for National Board Certified Health and Wellness Coaches (NBC-HWC) for 1 CEU. This CE credit is provided by The Center Within which has been approved by the NBHWC, PAC for the continuing education and training of National Board-Certified Health and Wellness Coaches (NBC-HWC). CEP Number 100085.
Feedback from past webinar participants:
The Branding information in this course was a good overview to get started with your business - it gave me a lot of resources. : ) -Kimberly
I will use the information to focus on creating my ideal client profile and my coaching will be more directed to my people. I also plan to create a more consistent brand with color, design and voice! Very helpful information. -Lori
This webinar spurred ideas for how to better market to my target audience. -Lesley
Michele Rae became an NBC-HWC (National Board-Certified Health & Wellness Coach) in September 2017 and is an NBHWC (National Board for Health & Wellness Coaching) approved CE (Continuing Education) provider. She is also a registered pharmacist, spiritual director and has an MA in Human Development. She is the founder of The Center Within, LLC, author of Living From the Center Within: Co-Creating Who You Are Becoming, and graduate faculty at the University of Minnesota. In her private practice, she provides holistic coaching designed to accelerate & support personal, professional, and organizational transformation. She delights as clients and students step more fully into their power and release what no longer serves while creating a life they love personally and professionally. Michele also offers in-person and online training and workshops for Health Coaches and Holistic Practitioners and those seeking mind-body-spirit wellness. To learn more or for questions: [email protected]
Theresa Nutt is the Co-Director of the Integrative Health and Wellbeing Coaching Program at University of MN’s Earl E. Bakken Center for Spirituality and Healing. She is the founder of Your Deeper Calling Coaching and Consulting. She is a member of NBC-HWC (National Board-Certified Health & Wellness Coach) and serves on the Group Competency Taskforce at NBHWC & the ICF Minnesota Board. Theresa is a registered nurse, a life & style coach, and has an MA in Human Development. She is the author of Your Precious Gem Lifestyle Journal & 30 Days to Reignite Your Inner Creative Genius. She is the Co-Director of and graduate faculty at the University of MN in the MA Integrative Health and Wellbeing Coaching Program. In her private practice, she provides transformational coaching to women who are ready to align with their soul’s purpose. Theresa offers live & recorded training and workshops for coaches and women who are seeking overall health & wellbeing. To learn more: www.yourdeepercalling.com